SEO and Unleashing your inner detective…
Research is critical to any on-line business – You need to know what your competitors doing? To get found and truly sell yourself through the internet you need understand how web users operate and how they are likely to find you.
It is no good listing number 1 for your company name. This is not how people search. Think about if you wanted your product how you would search for it on the internet. What keywords would you put into a search engine? Then if you don’t get what you quite wanted how would you alter or add to those keywords to get what you want. Once you have understood what keywords would help you increase the number of potential customers to your site, its time to see who is listing in the search engines and who really is your competition…
